Nook is one of the fastest growing high yield savings apps in the US Apple App store. Averaging an 8.3% APY over the last 90 days with over $100M in transactions successfully processed, and plans to rollout internationally and to Android soon.
Founded by 3 ex Coinbase engineers, Nook has raised over $2.5M from Coinbase Ventures, Defy VC and UDHC.
Nook is built on USDC, the leading US based stablecoin and is not FDIC insured.
Target segment
Nook resonates with those that are looking for alternative paths to earn on idle cash. They have heard of stablecoins and the changing shift in consumer stablecoin products, but are unsure of where to start. Trust, transparency, low risk and no volatility are key to their investing strategy.
Core message
The message that has resonated with customers is that big banks are earning on your idle cash, and that there are alternatives to volatile investments such as the S&P and other stocks and indexes. For those caught between a 0.5% savings rate and the stock market, Nook is a good place to store your cash.
Good fits for Nook
We have found good fits with Tradfi influencers like Selected Investments that are:
Open to alternative earning options like Nook
People that are stablecoin positive but not “crypto” people”
Medium followings of 25K to 100K
For all questions please visit nookapp.xyz or reach out to joey@nookapp.xyz
